Brain Building in Progress*

A public-private early childhood education communications initiative called, “Brain Building in Progress” developed by the Massachusetts Department of Early Education and Care (EEC) and United Way was recently launched. Its purpose is to raise the public’s awareness of the importance of early years to the development of young children. Brain Building in Progress will highlight the need to provide the Commonwealth’s youngest residents with high quality and enriching experiences to ensure healthy brain development.

Whenever you see children interacting and learning in enriching environments, what you’re really seeing is brain building in progress. The latest science shows that these early experiences actually build the architecture of the developing brain, and provide the foundation for a lifetime of learning, success and productive, responsible citizenship. Brain building is an investment in the economic prosperity of everyone in Massachusetts. EEC and the United Way have launched a joint initiative to provide more information on the science of brain building and why our future depends on it. View the public service announcement below, and visit to learn more.


Laying the Foundation for Success

Caring adults are the ultimate brain builders. A caring adult’s back and forth serve and return interactions – cooing or speaking, touching and making eye contact – begin building brain architecture from the moment a baby is born. As a young child grows, these interactions and experiences create connections that wire the brain for future success. They also lay the foundation for the next phase of learning – like reading and math – and lifetime of school success. Whenever children are nurtured and engaged in an interactive, enriching environment at home or in the community, that’s brain building in progress!

In Massachusetts, families have many partners. The most valuable are the educators, caregivers and after school and summer programs that you choose during the first five years and beyond. Check out this link Brain Building in Progress for resources on brain building, choosing programs and everyday activities that you can do with your child.

Before the age of three, the human brain develops more rapidly than at any other time in life.

Young children’s brains develop 700 synapses (neural connections that transmit information) every second.

Watch this inspiring video from Region 1 EPS!

Supported by:

MA Department of EEC
Visit the United Way